Ali Francis
DSCF2907.jpg

Dig Inn

Dig Inn

Visual Strategy, Art Direction, Photography, Food Styling

Dig Inn is a farm-to-table food company in New York City and Boston with over twenty restaurants. I was commissioned to explore a new visual identity for the brand, primarily applied to their social channels. We developed various content series designed to channel the paradox of choice as it relates to consumer identity. They were: the nuanced self, healthy hedonism, lunches at work, and Dig inn the wild.

DSCF2372.jpg
DSCF2274 (1).jpg
DSCF2623.jpg
DSCF2586.jpg
DSCF2475.jpg
DSCF2606.jpg
DSCF2912.jpg
DSCF2918.jpg
DSCF2631.jpg